With literally thousands of businesses choosing to go online to promote their products and services, the SEO industry is booming more than ever. However, it is an industry that is full of fraudulent dealers who want to take your money. It is not always easy to identify these people, but hopefully, this article will provide some insight into the types of dealers with which you should put a red flag on.

Fraudulent Dealer #1: The One Who Charges Too Much Or Too Little For Their Services

      First of all, search engine optimization requires a lot of work in terms of researching key terms that people may use in searching for your business type, getting the right websites to link to your site, as well as submitting articles in order to get your website noticed. This is an intense process which takes place over a long period of time and it is a long-term investment for your online business and its success. Thus, if an SEO dealer is charging an exceptionally low price for their services, that should raise a red flag to you about the quality of their work. While the range of SEO services varies from business to business, anything less than $1000 per month should raise a red flag to you. SEO is an intense process which rightfully commands a high sum of money per month.
     Conversely, charging too much should also raise a red flag to you. The SEO dealer should take into consideration the goals of the business owner. Unless they are a medium-sized business or a business that is looking to become global at some point in the near future, the SEO dealer should not charge anymore than $5,000 per month. Again, the range of SEO services varies from business to business, but anything more than that should raise a red flag.
As always, communicate with the SEO dealer and inquire about the prices as well as how they go about evaluating which of their packages is most suitable to their prospective clients.

Fraudulent Dealer #2: The One Who Can Guarantee Your Website Will Be On Page One Or One Who Can Guarantee A Major Increase In Rankings

      Any business that makes a guarantee when it comes to results should always be given a red flag. SEO services are no exception to this rule. Getting to the top of any search requires patience, a solid knowledge of what search terms to use for your business, and obtaining the links and writing the articles to help you perform well in those terms. There's also an element of fortune involved as what may be trending at the time can also influence whether your business is found.
There's no shortcuts or special insider techniques that will get your site to the top of any search in a short period of time, even though many SEO dealers like to claim that they know these techniques. It takes hard work and patience to get to the top.
        There are numerous scams and red flags when it comes to SEO. I wanted to use this article to highlight the top two scams that I believe you should look out for when choosing an SEO dealer to work with.

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Justifying The High Cost Of SEO Services

    

    
     Search engine optimization services are probably the most important aspect of a website's performance. After all, what use is a website for your business if your prospective customers cannot locate it online? But anyone looking for SEO services will see a wide range of prices between companies, with some services being priced exceptionally low and others exceptionally high. This article will talk about why a high price for SEO services are justified.

#1: There's A Lot Of Work Involved In SEO

     SEO is not an easy process and is often time exhaustive. There are many factors that go into the process. Some of these factors include getting back links to link to your site, writing articles so that your website can gain more exposure, researching keywords and keyword trends so that programmers know which keywords to go after, and knowing which online directories will get the most exposure and will command the most searches. This is not a process that exists in a vacuum, but a process that is continuous over a long period of time.
     The best SEO companies are often the ones who do not promise results in a short period of time, but the ones that can promise results over the longer term by building links, writing articles, and researching keywords in a steady pattern. But working to achieve results in the long term often requires a lot of research, a lot of planning, and a little bit of luck and good timing when it comes to getting results for the customer. This is a process that justifies the high cost of SEO services.

#2: SEO, If Done Effectively, Would Guarantee Long Term Financial Benefit For The Business

      Effective search engine optimization is the key to a business website's success. After all, a business cannot achieve success online unless it can get people onto the website, which would present opportunities to convert those people into customers. If the SEO is effective, a website can expect to get hundreds, if not thousands of viewers every month. Hence, there is potential for a great amount of money to be made from online customers every month. But, the SEO programmer will not receive any of this money even though his/her efforts in getting the website noticed played a major role in the increased income that the business will make each month. Hence, the high price of SEO services is justified since the business will ultimately benefit more than the programmer.

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